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Today CryptoLogic Limited, a global developer of branded online betting games and Internet casino software announced that it has extended its longstanding relationship with William Hill PLC.
William Hill was founded in 1934 and has become one of the best known names in the gambling industry with exposure to over 175 countries.
The new multi-year deal will license a suite of CryptoLogic’s most popular branded casino games from inclusion at www.williamhill.com.
Under the terms of the new deal the site will launch 10 games including Bejeweled, Cubis, King Kong and Millionaires Club. Nine games have already gone live with another expected in the coming weeks.
The site will deploy CryptoLogic’s games through technology platform provider Orbis Technology.
“This deal reaffirms our excellent relationship with William Hill, one of the most respected names in the gaming industry. The rapid roll out of our branded games by William Hill demonstrates the popularity of our games with their customers and the value we bring to our licensees.” said Brian Hadfield, President and CEO of CryptoLogic.
“CryptoLogic’s compelling and innovative games are one of the major reasons we have worked together for over a decade. Their branded slot games are a must-have for attracting and retaining players and providing a highly entertaining environment for our customers,” said Colin Cole-Johnson, Gaming Director of William Hill Online. “We look forward to continuing our work with CryptoLogic.”
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